Dr. Robert Connolly, Associate Professor in the Anthropology Department and the Director of the C.H. Nash Museum at Chucalissa launched his blog Archaeology Museums and Outreach about three years ago. The idea for his blog came while attending a session on public outreach and education at the Southeastern Archaeological Conference. Connolly saw the blog as a way for the participants to continue in the discussion after the session and to include others who did not attend the conference. After nearly 200 posts and three years later, his blog has continued strong. The posts include interviews with cultural heritage professionals, reports on innovative research projects, book reviews, and more. Connolly notes that the post that received the most hits and reblogs was the recent "Thoughts on How to Get a Museum Job."
In evaluating his blogging efforts, Connolly says "I am really somewhat lazy about promoting the blog. Primarily, I focus on a specific niche of the cultural heritage student or professional interested in public engagement. If you Google my blog title, you will not find another blog with that focus. So I definitely fill a niche and the interest continues to grow. Unique hits per post range from as few as 500 to many as 3000 per week."
Connolly also believes that blogs are more accepted in academic circles today. He points to The London School of Economics and Political Science as one of the leaders in academic blogs. He also cites Paul Mullins' blog Archaeology and Material Culture as an example of a blog with well researched and referenced posts. Mullins, chair of the Anthropology Department at IUPU and the President of the Society for Historic Archaeology is a strong advocate for considering alternative academic products as legitimate scholarship.
Archaeology, Museums and Outreach also provides Connolly with numerous networking and professional opportunities. "I have published three peer reviewed articles from invitations by editors who asked me to expand a concept I presented in my blog. The blog also brings national and even international exposure for the C.H. Nash Museum. A benefit of blogging that I enjoy a great deal is developing "colleagues" who I will likely never meet in person or even speak to on the phone. For example, I regularly engage with a vibrant network of museum professionals in Australia, one of whom has reviewed my article drafts prior to publication."
Connolly acknowledges that reading and writing blogs can be a huge time drain and produce little. But ultimately, he sees a bright future for such user-generated content. This semester he is teaching an Undergraduate Honors Forum titled "Wikipedia as a Research Tool." Like blogs, he is convinced that Wikipedia has a place in academia. "In my Museum Practices graduate seminar, we spend about 45 minutes of one class period discussing the ethics of repatriation using the Elgin Marbles as a case study. I had been using a brief chapter from an archaeological text as background reading for the students. A couple of years ago, I went to the Wikipedia page for the Elgin Marbles. I found a balanced and up-to-date 5000-word article with over 100 references that approached the discussion from multiple perspectives. I realized that for the purposes of a single class case study discussion, I knew of no better single resource than the Wikipedia entry."
Connolly notes that the aspect of Wikipedia that most surprises the students in his current Honors Forum is the rigorous editing and referencing process in creating Wikipedia pages. "One aspect of user-generated content that I enjoy the most is the need for critical assessment of the printed word. We did an exercise on the first day of class this fall where the students were able to see that the Wikipedia entry on a particular topic was actually better researched and more reliable than a report on the same topic in the Smithsonian Institutions Contributions to Anthropology. We continue to move in a direction where the venue of presentation does not always determine the worth of the written word, rather the scholarship on which the text is based. Blogs and other forms of user-generated content clearly have a place in that discussion."
Dr. Connolly traveled to Peru in August 2013 to investigate the potential for collaborative projects between PIARA, students in the Museum Studies Graduate Certificate Program at the University of Memphis, and the C.H. Nash Museum at Chucalissa in Memphis, TN, U.S.